How to make money with Canva: 6 ways, and the license rules that trip people up

BBen 3 min read
A designer drawing on a digital pen tablet at a desk in her studio

Quick answer

How to make money with Canva: sell templates, offer design services to small businesses, manage social media graphics, create printables and print-on-demand designs, or contribute to the Canva Creators program for royalties. Follow Canva's license: templates using Pro elements must be sold as Canva template links, you can't resell Canva's own templates, and stock elements can't be used in a logo you plan to trademark.

Canva made design approachable for everyone, which is exactly why so many people now earn money with it. Small businesses need social posts, flyers and presentations every week, and plenty of them would rather pay someone than learn to do it well. Meanwhile, templates made in Canva sell every day on marketplaces.

Here's how to make money with Canva in six practical ways, what each one involves, and the license rules that trip people up, because breaking them is the fastest way to lose a shop or a client.

How to make money with Canva: 6 ways

WayWho paysBest for
Selling templatesShoppers on marketplaces or your siteBuild once, sell many times
Design servicesSmall businesses and creatorsFaster income
Social media graphicsBusinesses on a monthly retainerSteady monthly income
Printables and print-on-demandShoppersVisual designers
Presentations and documentsProfessionals and companiesClean, corporate design skills
Canva CreatorsCanva, as royaltiesProlific template makers

1. Sell templates

Social media templates, resumes, planners, wedding invitations and business kits sell well as editable Canva templates. Buyers get a link, make a copy and edit it in their own account. We cover marketplace selling and fees in how to sell digital products on Etsy.

2. Offer design services

Menus, flyers, event posters, brochures and pitch decks for local businesses and creators. This pays faster than templates because each job is paid upfront. Start with businesses near you whose materials clearly need a refresh.

3. Social media graphics on retainer

Many businesses need a steady stream of branded posts. Build them a template set, then produce their weekly graphics for a monthly fee. Retainers turn one-off jobs into predictable income.

4. Printables and print-on-demand designs

Wall art, planners, stickers and T-shirt designs can be sold as printables or through print-on-demand services. Check the license rules below before selling anything that includes stock elements.

A person writing on a tablet screen with a stylus

Original compositions are what you can sell. Canva's building blocks are licensed, not yours. Photo by thiago japyassu on Unsplash.

5. Presentations and documents

Professionals and companies pay for polished pitch decks, reports and training slides. Clean layout skills matter more than artistic flair.

6. Canva Creators

Canva runs a program where approved creators contribute templates, graphics, photos and videos to its library and earn royalties from a monthly pool based on how often their work is used, as it explains in about the Canva Creators program. Submissions are reviewed, and it rewards volume and quality over time.

The license rules that trip people up

Canva explains what's allowed in its guide to using Canva to create products for sale. The key points:

  • Sell your own compositions, not Canva's. You can't resell Canva's pre-made templates, even with small changes.
  • Pro elements mean template links. If a template uses Pro content, sell it as a Canva template link, not as a downloadable file that works outside Canva.
  • No standalone elements. Putting a single stock graphic on a page and selling it isn't allowed.
  • Be careful with logos. Canva's stock elements are licensed, not owned, so they can't be used in a logo that will be trademarked. Build client logos from original shapes and text.

What to charge

Price by package, not by hour. A client understands "a set of 12 branded social templates" or "a 10-slide pitch deck" far better than an hourly rate, and you earn more as you get faster. Look at what other designers charge for similar packages on freelance marketplaces, start a little below the middle while you collect reviews, and raise prices once you're booked up. For retainers, agree a fixed number of designs per month and a price for extras.

How to find your first clients

  1. Make five sample designs for an imaginary business in a niche you like, such as cafés, gyms or salons.
  2. Offer a small, clear package: "10 branded social posts a month."
  3. Reach out directly to businesses whose social media looks inconsistent.
  4. List your services on a freelance marketplace to collect first reviews.
  5. Ask every happy client for a referral.

Speed it up, but keep it original

AI tools inside and outside Canva can speed up drafts and ideas, but marketplaces and clients increasingly expect originality and disclosure. Our guide on how to make money with AI covers how to use AI without cutting corners. And if you'd rather build income that keeps selling after the work is done, see passive income ideas.

Frequently asked questions

Can you really make money with Canva?

Yes. People sell templates, offer design services, run social media graphics for small businesses, and earn royalties through the Canva Creators program. The money comes from good design and marketing, not from Canva itself.

Can I sell Canva templates on Etsy?

Yes, if they're your own original designs. Templates that include Pro elements must be delivered as Canva template links rather than downloadable files, and you can't resell Canva's own templates, even with small changes.

Can I design logos in Canva for clients?

You can design with Canva, but stock elements from Canva's library can't be used in a logo that will be trademarked, because they're licensed, not owned. For logos, create original shapes and text so the client can own the result.

How does the Canva Creators program pay?

Approved creators earn royalties from a monthly pool based on how often their templates or Pro elements are used. Submissions go through a review process before they're accepted.

Ready to try it yourself?

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